Pixel tracking attribution
R
Robust Butterfly
We want to be able to track performance of our marketing and other campaigns using tracking pixels we already have in place. When someone gets to the enrollment form, we want to know what got them there so we can see which campaigns are working so we know where we should focus our marketing spend. There isn't any way to track attributions currently.
Rich Hogan
Hey Robust Butterfly, thanks for your feedback! I have a few more questions for you:
- What specific data points or metrics are you looking to capture with the tracking pixels?
- Are there any specific marketing platforms or tools you are using that we should ensure compatibility with?
- How do you currently manage and analyze the data from your existing tracking pixels?